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ARTech Strengthens its Presence in Mexico and Brazil

After ARTech Mexico started operations, GeneXus sales picked up in the Mexican market. The same has been happening in Brazil, where GeneXus' presence is increasing in the segment of software houses.

"This year's sales grew by 110%," said Sergio Gazzolo, ARTech Mexico's Manager. This growth is not only due to GeneXus' competitive advantage, but also to an improved and more fluent communication between ARTech and its clients and distributors since ARTech Mexico was opened in March 2002.

Gazzolo explained that the creation of the Mexico office implied redistributing and improving activities from different business areas, which resulted in better service for GeneXus clients. ARTech Mexico offers technical support directly to its customers, which enables its distributing partners to focus exclusively on marketing.

The same is happening with ARTech Brasil, which has offered direct support to its customers for a year from its Sao Paulo offices. In 2003, GeneXus not only improved client service in the Brazilian market, but also strengthened its presence in the segment of software houses. This is greatly due to the good reception of the Full Tech commercial plan for software houses, which provides access to GeneXus technology for an annual fee.

More than 4,500 clients throughout the world use GeneXus for integrating mission-critical applications that easily adapt to the relentless changes of the business. GeneXus enables companies to use their exclusive know-how in the leading technological platforms of the market.

ARTech is a leading company in knowledge-based software development tools. Founded in 1988 with headquarters in Montevideo (Uruguay), ARTech has branches in the United States, Mexico and Brazil, as well as a distribution network all over the world.

http://www.genexus.com  
http://www.artech-mexico.com  
http://www.artech-brasil.com  

More information: comm@genexus.com  

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